Panda Express, a California-based chain of American-Chinese food restaurants has made a deal with 5G provider, Kroo. In addition to its signature Orange Chicken, Panda Express will now provide 5G connectivity, courtesy of its “rooftop delivery.” With approximately 2,400 locations, the restaurant can potentially expand digital coverage to a lot of consumers, reports Restaurant Business.
“Panda Express is continuously seeking ways to contribute to the communities we serve,” stated Roger Goldstein, Panda Restaurant Group’s Executive Director of Facilities. “Enhanced 5G cell service for our guests and surrounding neighbors is a win-win for our stores, associates and our greater community.”
Matthew Glass, co-founder and Chief Operating Officer of Kroo, agreed noting, “We are excited for the opportunity to work with Panda Express, as we are expediting phase one trial build by year end. We have put together a team of best-in-class partners who are more than up to the task with respect to the design, build and operation of our network.”
While neither partner commented on the financial arrangement between them, the combination of lease fees for one and greater digital outreach for the other suggests a mutually beneficial situation. The multi-year deal is poised to begin its rollout before the end of 2022.