Some 3,000 people working in the fast-growing wireless industry converged in Dallas yesterday to attend the Wireless Infrastructure Show hosted by the PCIA—The Wireless Infrastructure Association. Most never knew or could not remember that PCIA stood for the Personal Communications Infrastructure Association. But, they all knew wireless. So, meet the new name, Wireless Infrastructure Association, or WIA.
“For the past 20 years, we’ve used “The Wireless Infrastructure Association” as a moniker to more clearly describe our membership and advocacy efforts. We wanted a name that was not only more descriptive of what we do, but also simpler and more direct,”President/CEO Jonathan Adelstein said in a statement after announcing the name change to a breakfast panel.
“At no other time in our history has wireless infrastructure been so important or in such high demand. As the premier association for wireless providers, we remain committed to advocating on your behalf. Our goal is to continue to make the WIA a great investment for you,” Adelstein said.
Along with a new name, of course, comes a new logo and a freshly launched website, www.wia.org.