Analysts never have all the answers, but they often have more insight into a company’s goals and direction than other observers. In an opinion piece published in RCRWireless on Monday, wireless analyst and consultant Jeff Kagan said Sprint “currently has plenty of wireless spectrum. The carrier got it from a variety of places in the last several years, including its Clearwire acquisition.” He added that Sprint is “still in the recovery and rebuilding mode.” He believes the company must continue to focus on the recovery and rebuild, and keep customers happy today.” He believes Sprint has done “quite a good job” of improving quality and customer satisfaction in many market areas and it doesn’t need to get bogged down in sorting out new spectrum rather focus on putting to work the spectrum it already owns.
“I think Sprint made the right call. Bottom line, a carrier needs to remain relevant and needs to continue to build market share,” Kagan said. “Sprint can do this by focusing on continuing to improve the customer experience, which is done by focusing on the network and customer satisfaction, not by buying more spectrum they won’t need for years.”
He predicted that over the next few years, “Sprint will be focused on recovery and growth. If this continues, I think this decision will be recognized as the right call.”
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