Samsung’s Mobile Experience (MX) formed a team to develop a new smartphone application processor. Samsung likely wants to develop its own chips similar to Apple’s custom-built chipsets, reports Apple Insider.
Samsung currently relies on the Samsung System LSI division for Exynos chips used in Galaxy smartphones. Other suppliers for the Mobile Experience business include Mediatek and Qualcomm.
Samsung’s MX business is responsible for managing the company’s smartphone operations. The new application processor team will be part of MX. The team will be led by executive vice president Choi Won-joon, who joined Samsung’s mobile business in 2016 from Qualcomm.
Samsung’s Galaxy S22 smartphone line has reportedly suffered from performance issues. Those required a software update for optimization that throttled the chip, according to Apple Insider.
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