Verizon released results for usage by customers for Super Bowl 52. According to the carrier, users consumed a record amount of data on the their network. They had 150 engineers on site at the venue staffing the Verizon Network Command Center. During the game, Verizon ran an ad thanking first responders with the tagline: “They answer the call. It is our job to make sure they get it.” Following that message, they posted a link to All Our Thanks, a site devoted to “reuniting victims with their rescuers.”
Game day facts:
- Verizon’s network was used by 57 percent of the attendees in the stadium at this year’s Super Bowl, up from 45 percent the previous year.
- Verizon fans benefitted from the highest average download speeds at U.S. Bank Stadium, according to third-party testing by P3, of all four national carriers during the game.
- On Super Bowl game day, Verizon fans used 18.8 TB of data in and around the stadium, the equivalent of a single user binge watching HD video for 435 straight days.
- The data usage by Verizon fans was 70.9 percent more than the 11 TB used at Super Bowl 51 – the same as watching HD video for 256 days in a row. At Super Bowl 50, Verizon customers used 7 TB of data – roughly 1/3 of Sunday’s big game.
- Top wireless uses by Verizon customers were led, in this order, by web browsing, streaming video and using social media and sports apps.
- The top three favorite social media apps of Verizon customers were Snapchat, Facebook and Instagram, with Snapchat moving from third at last year’s Super Bowl to first most used.
The biggest spikes of wireless data usage occurred during:
- The halftime show driven by social media video sharing.
- When the Patriots fumbled the ball late in the fourth quarter, and;
- At the game kickoff, with fans streaming video and web browsing.
Although the game is over, Verizon said Minneapolis/Saint Paul residents, businesses, visitors and first responders will still benefit for years from Verizon’s LTE Advanced technology and the permanent network upgrades that boosted wireless data capacity by more than 500 percent. That included adding more than 230 small cells throughout the area, and $612 million in network improvements statewide from 2015-2017.
February 6, 2018